Crazee Gratitude is a brand based on the premise that love can change the world. Crazee Gratitude makes clothes and accessories that celebrate the joy of living. The Brands core principle is that sharing is the key to success, which comes out of the idea of spreading the love. The foundation of spreading the love is the principle that puts the welfare of the planet and the human rights of workers above profits. Making money is a noble and honorable ambition as long as we don’t forget why we’re making it; to love and nurture our beautiful earth and to make life comfortable for ourselves as well as all the people we interact with, from workers to vendors to customers, to society at large.
Crazee Gratitude is based on the business model of sharing profits. To ensure this, the ratio of the lowest paid worker to the highest paid worker never exceeds ten to one, we only work with vendors who engage in fair trade, sustainable, green oriented manufacturing, and 20% of all profits on every Crazee Gratitude product go to funding non-profit organizations engaged in making the world a more educated, sustainable, creative and tolerant place to live.
Our belief is that sharing money equitably is the best way to demonstrate our intention for more peaceful co-existence with our neighbors everywhere.
The non-profits we invest in currently are Children of Promise-an organization helping children of incarcerated parents, Artolution-Transforming lives through public art, The Pacifica Foundation which owns five independently operated non-commercial, listener supported radio stations whose mission is to promote peace and justice through communication between all races, nationalities and cultures, and Sea Sheperd Conservation Society, an organization dedicated to defending, preserving and protecting the seas and marine wildlife around the globe.
We have a website link for each of them so you can see for yourself where part of your money is going.
And 2% of those profits will go into a fund for the lifelong ambition of CG’s founder, The Dream Out Loud School for the Performing Arts, a boarding school grades 9-12 for gifted underprivileged artists.
So when you purchase any Crazee Gratitude product you’re not just buying a cool t-shirt or the most comfy hoodie you’ve ever had, you’re also helping transform the world into a more equitable, environmentally sustainable and peaceful place to live.
We hope you enjoy your Crazee Gratitude products and pray that you feel inspired to tell your friends about us and continue to support our mission of making beautiful products that are good for both you and the planet.
Thank you